E-commerce data analytics startup Fanplayr secured $2 million in seed financing. Its platform looks at shoppers’ behavioral data, purchase history, demographics, and information from external sources to help online merchants target the right consumers with the right offers at the right time.
Fanplayr Inc., whose technology helps retailers determine which offers and incentives to dangle before online shoppers, has raised $2 million in a funding round led by Denali Venture Partners.Fanplayr, which also provides online coupons and games used in social networks, said the capital would enable development of its mobile platform and expanded distribution of it products.
Incentivizing current customers to buy more and bring in new business is a huge opportunity you can’t miss.
Fanplayr, the leader in digital coupons and offers, today announces a Bronze Partnership with Magento, a leading eCommerce platform provider with more than 110,000 merchants worldwide and a part of X.commerce, an eBay Inc. company.
Fanplayr, the leader in gamified digital coupons, today announced that it has signed its 500th Merchant Client in the three months since the company’s launch.
First Data Corporation, a global leader in electronic commerce and payment processing, today announced the extension of the First DataSM OfferWiseSM solution to all offer publishers and the first wave of First Data’s network of more than four million U.S. merchant locations. Over 500,000 merchant locations are now enabled to leverage the OfferWise solution for customized offers programs and other electronic incentive solutions, with more than 100 publishers using the platform to develop innovative, card-linked services. This same group of First Data merchants generated tens of billions of dollars in transaction volume at the point of sale (POS) both online and in-store in 2011.
Fanplayr, the leader in gamified digital coupons, today announced a relationship with CardSpring, a new payment platform that makes it easy for developers to create applications that consumers can add to their credit and debit cards.
Social Commerce is the one of the newer concepts when it comes to ecommerce, but most people have no idea just what is social commerce.
Fanplayr, the first social consumer, game marketing coupon & offers platform, today announced a deal with Ifeelgoods, that enables customers of Magento merchants worldwide to add Facebook credits to their coupon and offer promotions.
In an effort to drive efficiencies that help small businesses save precious time, Constant Contact(R), Inc. CTCT +0.39% today announced multiple e-commerce integrations with its Email Marketing tool. Customers can now capture and sync customer data to keep their email databases up to date, create more targeted email lists based on purchase data, engage with their audience through videos or games, and create a better shopping experience that drives repeat business.