Magento merchants can now offer online shoppers Facebook credits for coupons and other promotions thanks to Fanplayr’s integration with eBay’s X.commerce "commerce fabric."
Today at the Magento Imagine eCommerce 2012 conference, Magento, a leading eCommerce platform and a division of X.commerce, Inc., an eBay Inc. (NASDAQ: EBAY) company, highlighted momentum made since its last conference in helping customers spur business results and announced new product features and updates.
At the Magento Imagine eCommerce 2012 conference, X.commerce today announced several new partners have joined its global ecosystem that includes commerce leaders eBay, PayPal and GSI Commerce.
At Magento’s Imagine eCommerce Conference today, Fanplayr announced and demonstrated the company’s “Smart & Targeted” Multi-Variable Social Coupon & Offers, now integrated into the X.commmerce platform. Fanplayr is the first multi-variable coupon and offer gamification platform to access the power of social, commerce and loyalty graph data to enable “smart & targeted” coupons and offers. Online sellers can now add Fanplayr Social Game Coupons & Offers™ to their email, web, ecommerce, mobile and social pages to better reach, influence and convert social consumers to sales.